About Us

WE ARE A MOVEMENT. Who we are is a brand that dares to be blunt without

compromising creativity. Recognizes high quality cannabis heals, and contributes to wellness, culture and lifestyle. We take a stand and take pride in making a subtle yet loud statement about living our best life. No status quo. No hype. No settling. No bull. Our community is made up of high-achieving, ambitions creatives with a knack for self-expression and a proactive spirit to be catalyst for change, not only for the plant itself, but for underrepresented communities such as women, BIPOC, LGBTQIA+, entrepreneurs, and military veterans.

PROPAGANDA is the BSW Nation community’s action statement to deliberately de-stigmatize the plant through fashion and information. The BSW creative team came together through our passion to elevate the community the best ways we know how: collaboration, execution and creative freedom. Our goal is to bring awareness to the factors that got us to where we are today: well over six million arrests in over a decade, and Black people are still more likely to be arrested for possession in every state, including those that have legalized cannabis.

In 2021 we dropped a new collection and new website to observe the 50th

anniversary of the day in which president Richard Nixon declared “Public Enemy Number 1” in America. Our new designs are our way or urging our community to demand an end to prohibition and an end to the failed war.

Creator of Boycott Shitty Weed. Cannabis advocate, author of Amazon best seller “The Successful Canna-Preneur”, US Navy veteran, born in the Dominican Republic, moved to America in her early teens. Had a healing experience with the plant after serving the US Navy and joined the fight to normalize it in wellness, lifestyle and business.